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Idea Generation August 19, 2022
Connect Your Firm to the Story
If your law firm is writing a press release to comment on a popular story, current event, or high-profile case, make sure you connect your firm to the story. Let’s say there is a high-profile divorce in your city or…
Idea Generation Legal News July 6, 2022
Two Birds with One Seminar
Seminars can be an effective form of law firm marketing, which is why it should not come as a surprise that they are also a popular press release topic. However, you don’t have to stop at just advertising the seminar;…
Idea Generation Legal News March 8, 2022
How News Releases Attract Email Visitors
When Law Firm Newswire clients review their website statistics, they often wonder why their news release attracts so much traffic from e-mail providers. While news releases do go out through Law Firm Newswire’s weekly e-mail update (must subscribe to get…
Idea Generation | Marketing Legal News December 29, 2021
To Connect With Clients, Leave No Good Deed Unmentioned
As the Christmas season comes to a close, it is time to reflect on everything your law firm tackled this year. No doubt every day was busy, filled with trials, depositions and office maintenance; new briefs drafted, new clients met…
Idea Generation July 7, 2021
Expert Commentary is Still News and Lawyers are Experts
Press releases are not always about “breaking news.” A lot of high-traffic press releases are expert commentary on a topical subject. If you pick up or download a newspaper, you will find a mix of journalism, commentary, and the occasional…
Idea Generation | Marketing Legal News March 18, 2021
Using News Releases to Improve Your Social Following
Online press releases give you the power to place your law firm’s name on hundreds of news sites and on thousands of blogs, speaking directly to your target audience. But the goal of news releases isn’t always about short-term lead…